With the rapid development of science and technology, the robot industry has shown a vigorous development trend in the world, and its globalization trend has become more and more significant, bringing new opportunities and challenges to terminal products and core component enterprises. In order to help relevant enterprises better grasp this trend and formulate a scientific and effective strategy for going overseas, Yeehai Global, a subsidiary of China Exportsemi, joined hands with multiple professional forces to hold the "New Vision of the Globalization Strategy of the Robot Industry and In-depth Analysis of the Overseas Strategy of Terminal Products and Core Component Enterprises".
Ⅰ Basic information about the event
This event will be held on April 26, 2025 from 9:00 to 12:30 in Hall 8 of Futian Convention and Exhibition Center, Shenzhen (the same period of the "Robot Industry Chain Meeting"), hosted by Yeehai Global, aiming to build a high-quality platform for in-depth exchanges and cooperation negotiations for enterprises in the robot industry.
Ⅱ Analysis of the highlights of the event
* Benchmarking: In-depth analysis of successful layout cases in overseas markets, sharing practical experience of global manufacturing, and providing clear direction guidance for enterprises on the road to overseas.
* Global expansion: Comprehensively interpret the global emerging market map, analyze market access barriers, and cover multi-country localized operation solutions to help enterprises build a global growth engine and achieve rapid business expansion.
* AI-Driven Innovation: Discuss how the application of generative AI in the robotics industry can empower enterprises to achieve technological leadership and differentiated competition, and provide new ideas and methods for enterprises to stand out in the fierce market competition.
* Whole industry chain ecological release: The first FAIR plus robot industry chain global service ecological cooperation plan provides enterprises with full-link collaborative cooperation opportunities from R&D to landing, and promotes the in-depth cooperation and development of upstream and downstream enterprises in the industrial chain.
Figure: The new vision of the globalization strategy of the robot industry and the in-depth analysis of the overseas strategy of terminal products and core component enterprises
Ⅲ Introduction to the agenda of the event
1. 9:00 - 9:30 Registration and Admission: Create a professional and orderly atmosphere for the event, facilitate communication and communication between participants, and kick off the follow-up exciting agenda.
2. 9:30 - 9:45 Leader's speech: Delivered by Tan Weijia, full-time secretary general of Shenzhen Robot Association, providing guidance and suggestions for enterprises to go overseas from the height of industry development, and pointing out the development direction of the globalization of the robot industry.
3. 9:45 - 10:05 The relationship between the brand strategy and digital assets of overseas enterprises: Wei Tao, COO of Yeehai Global, shared the relationship between the brand strategy and digital assets of overseas enterprises, helping enterprises establish the correct concept of brand going overseas, enhancing the influence and competitiveness of brands in the global market, and helping enterprises build a globally competitive brand image in the process of going global.
4. 10:05 - 10:25 Intelligent manufacturing of the world, win in the supply chain - Huabaoli Robot global manufacturing strategy and practice: Yin Wei, vice president of Shenzhen Huabaoli Electronics Co., Ltd., brought a keynote speech to introduce the global manufacturing strategy and practice of Huabaoli Robot, provide experience and models for robot manufacturing enterprises to learn from, help enterprises optimize supply chain management, and improve global manufacturing capabilities.
5. 10:25 - 10:50 Generative AI Helps Robot Product and Business Model Innovation: Liu Guang, Robotics Industry Solution Architect Manager of Amazon Web Services, analyzes how generative AI can help robot product and business model innovation, demonstrating the strong driving force of cutting-edge technology for the development of the robotics industry, and providing strong support for enterprise product innovation and business expansion.
6. 10:50 - 11:05 New Engine for Hard Technology Brands to Go Global: Decoding the Global Opportunities of Amazon's Full-Link Marketing: Sylvia Li, Senior Brand Strategy Consultant of Amazon Ads, discusses the new engine for hard technology brands to go global, decodes the globalization opportunities of Amazon's full-link marketing, and helps enterprises improve their brand's visibility and market share in the global market through effective marketing methods, and grasp the key marketing links in the process of going global.
7. 11:05 - 11:20 New paradigm of robot brand communication under globalization - brand communication from the edge to the center: Zhong Tianjiao, co-founder of 41 Finance, shared the new paradigm of robot brand communication under globalization, helping enterprises move from the edge to the center, grasp the initiative and discourse of brand communication, and improve the communication effect and influence of brands in the global market.
8. 11:20 - 11:35 "Safety Grammar" of Robots Going to Sea - PICC Financial Risk Comprehensive Solution: Wei Bingyuan, Deputy General Manager of Hongling Branch of Shenzhen Branch of Chinese People's Property Insurance Co., Ltd., explained the "Safety Grammar" of robots going to sea PICC financial risk comprehensive solution escorts enterprises to go overseas, reduces risks and uncertainties in the process of going overseas, and provides solid risk protection for the global development of enterprises.
9. 11:35 - 12:00 Release of the "FAIR plus Robot Whole Industry Chain Overseas Service Ecological Cooperation Plan": The release ceremony of the "FAIR plus Robot Whole Industry Chain Overseas Service Ecological Cooperation Plan" was held, which is one of the important achievements of this event, marking that the robot industry's overseas service has entered a new stage, which will provide more comprehensive and powerful support for the company's journey to the sea. Promote the coordinated development of the whole industrial chain of the robot industry and the process of going to sea.
10. 12:00 - 12:30 Interactive docking: Provide participants with opportunities for face-to-face communication and cooperation negotiations, promote the establishment of substantive cooperative relations between enterprises, promote the coordinated development of the robot industry on a global scale, and enable participants to quickly transform what they have learned into practical cooperation results.
Ⅳ Introduction to the organization
The event was hosted by Yeehai Global, supported by FAIR plus Robot Industry Chain Expo, Shenzhen Robot Association, etc., and supported by many well-known media in the industry, including but not limited to electronic innovation network, xin chacha, etc., all parties worked together to create this global strategic event of the robot industry, providing participants with high-quality content sharing and professional services.
Ⅴ Register
Click on the link below (registration entrance) or scan the QR code below to sign up, and look forward to your visit, participate in the grand event with industry elites, jointly explore new opportunities for the global development of the robot industry, start a new journey to the sea, and shape the bright future of the robot industry.
Figure: QR code for the registration of the New Vision Forum on the Globalization Strategy of the Robot Industry
As the organizer, Yeehai Global sincerely invites the majority of robot industry-related enterprises to actively participate in this summit to discuss the strategy of going overseas, seize the opportunity of globalization, and create a new situation for industrial development.
Figure: Agenda of the New Vision Forum on the Globalization Strategy of the Robot Industry
