In the wave of globalization, positioning technology is no longer just a dot on the map, but a link between the world, and it is profoundly changing our lifestyle and business model. Skylab Co., Ltd., as a leader in the field of positioning technology, its Chief Technology Officer (CTO) Zhou Dapeng held the [2024 International Component Industry Chain Global Expansion Forum] held at the Shenzhen World Convention and Exhibition Center on November 8 ( 2024 International Components Industry Chain Expansion Forum Successful Concludes) unveiled the company's ambitions and practical explorations in the field of global positioning. Based on Mr. Zhou Dapeng's speech, combined with SKYLAB's overseas application report, this article will deeply discuss the global positioning journey of Skylab, and use it as a mirror to discuss its enlightenment to China's semiconductor industry.
Picture: Mr. Zhou Dapeng, CTO of Skylab Co., Ltd., shared his company's global navigation module
1. Indoor and outdoor integrated positioning solutions: global application and technological innovation
Skylab Co., Ltd., since its establishment in 2006, has been committed to the research and development and innovation of positioning technology. From the initial ordinary positioning technology, to today's precise positioning, change positioning, and then to the comprehensive application of indoor positioning system, Skylab has successfully completed the indoor and outdoor integration of the solution, which not only marks the company's deep accumulation in the field of positioning technology, but also indicates its broad application prospects in the global market.
In Hangzhou Airport, the indoor positioning scheme of Skylab has been put into practical use. This solution not only improves the operational efficiency of the airport, but also provides passengers with more convenient and accurate navigation services, which greatly improves the passenger experience. In the remote gold mines of Brazil, the personnel safety positioning project of Skylab provides safety guarantee for gold miners with its accurate and reliable positioning technology. With a coverage area of 400 meters, the project is able to monitor the location of gold miners in real time and accurately, ensuring that rescue can be quickly located and implemented in case of emergency. These successful cases not only demonstrate the practical application capabilities of Skylab in the world, but also reflect the adaptability and reliability of its technology in different environments.
2. Global navigation module market: growth potential and competitive landscape
According to the 2023 market report published by the European Satellite Navigation Authority (EUSPA), the global GNSS market size has reached 198.9 billion euros and is expected to continue to grow in the coming years. By 2031, the market is expected to grow to $492 billion, with a compound annual growth rate of 9.3%. This growth trend not only reflects the strong demand for high-precision positioning technology in the global market, but also indicates the huge growth potential of Skylab in the global market.
Figure: Global GNSS market and market size of satellite navigation and location services industry chain
In his speech, Zhou Dapeng mentioned that although the growth rate of the North American and European markets has declined, it still remains at about 9%, and the market size is as high as hundreds of billions of euros. Among them, value-added services accounted for nearly 18% of the share. This data shows that although the hardware market is close to saturation, there is still huge room for growth in the service market. This is also an important reason why Skylab actively expands the field of value-added services and seeks new growth points.
3. Modular products: technological innovation and market expansion
Skylab's modular product strategy is an important support for its successful expansion of the global market. The company modularizes video products, mass-produced and applied them to corresponding scenarios, such as ADR algorithms in in-vehicle navigation. This algorithm has now been widely used in cars, providing drivers with more accurate and convenient navigation services. This development model of modular products not only improves the level of product integration and intelligence, but also enables Skylab to quickly respond to market changes and meet the needs of different industries and scenarios.
At the technical level, Skylab TT&C's product line covers gateways, base stations, beacons, etc., from the first generation to the third generation, as well as BLE/Zigbee, Wi-Fi, UWB and other communication technologies. This kind of technological diversity and innovation ability enables Skylab to continue to lead the industry trend and maintain its leading position in the global market.
Figure: SKYLAB positioning module series
4. Enlightenment to China's semiconductor industry: technological innovation, service expansion and modular development
Skylab's global positioning journey has not only brought great commercial success to the company itself, but also provided valuable experience for China's semiconductor industry. In the view of the editor of China Exportsemi, first of all, technological innovation is the key to the sustainable growth of enterprises. Through continuous research and development of new technologies and expansion of new markets, Skylab has maintained its leading position in international competition. This enlightens us that only by constantly pursuing technological innovation can we be invincible in the fierce market competition.
Secondly, the expansion of the service market provides new growth points for enterprises. With the continuous compression of hardware profit margins, value-added services have become a new source of revenue for enterprises. By actively expanding the field of value-added services, Skylab not only improves customer satisfaction and loyalty, but also brings considerable benefits to the company. This tells us that in the increasingly fierce competition in the hardware market, expanding the service market has become an inevitable choice for enterprises to achieve sustainable development.
Finally, the development model of modular products enables enterprises to quickly respond to market changes and improve the adaptability and competitiveness of products. Through the modular product strategy, Skylab has successfully transformed technology into market competitiveness and won the favor of global customers. This enlightens us that the development model of modular products will become one of the important trends in the semiconductor industry in the future.
5. Conclusion: Skylab's global positioning journey and the future of China's semiconductor industry
The success of Skylab Co., Ltd. lies not only in its technical strength and market strategy, but also in its deep understanding and accurate grasp of the global positioning market. From Hangzhou Airport to Brazil Gold Mine, Skylab has won the trust and recognition of customers around the world with its excellent technical strength and market insight. With the continuous development of global positioning technology, Skylab is expected to occupy a more important position in the global market, and will also promote the development of China's semiconductor industry to a higher level.
Looking forward to the future, China's semiconductor industry should learn from the successful experience of Skylab, strengthen technological innovation, expand the service market, and promote the development of modular products. Only in this way can we remain invincible in the fierce international competition and realize the rise and take-off of China's semiconductor industry.
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