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Wise-integration Establishes a Subsidiary in Asia

In order to better serve customers in China and achieve power performance and cost targets, while accelerating business expansion in China, Wise-integration, a leading France innovator in the field of digitally controlled gallium nitride (GaN) and GaN integrated circuits (ICs) for power supplies, announced the establishment of a subsidiary in Hong Kong, Wise-integration Ltd. The new subsidiary will not only serve as a central financial hub for the company's regional transactions, enhancing Wise-integration's overall presence in the Asian market, but will also leverage China's broad commercial prospects to further expand its GaN-based power electronics solutions.

As a well-known innovator in the power electronics industry, Wise-integration has quickly established a reputation in the industry with more than 10 patent series and two product lines since its inception in 2020. The company's flagship product, the WiseGan® family of GaN power integrated circuits, is designed to optimize the benefits of GaN technology, such as increased power density, reduced heat generation, and improved efficiency. Another product, WiseWare®, is a microcontroller (MCU)-based 32-bit ac-dc digital controller designed for GaN-based power architectures to deliver higher power density and efficiency while reducing bill-of-materials costs and simplifying system design.

Figure:Wise-integration

Over the past two years, Wise-integration has established partnerships with companies in Korea and Taiwan to advance the adoption of its technology in these regions. The company's product markets cover consumer electronics as well as industrial applications such as robotics, data centers and electric vehicles. Each solution offered by Wise-integration precisely meets the growing market demand for compactness, electrification, and efficient power control.

Wise-integration Ltd. is led by James Ho, an experienced Director of Business Development in China, and is headquartered in Hong Kong Science and Technology Park, a globally recognized engineering and technology hub with more than 2,000 companies. HKSTP's geographical location and business environment provide an ideal platform for Wise-integration to support its business development in China and the rest of Asia.

In addition, Wise-integration completed a €15 million Series B equity investment earlier this year, which will be used to accelerate the company's R&D process, expand its product line, and strengthen its competitiveness in the global market.

With the establishment of a subsidiary in Hong Kong, Wise-integration demonstrates its long-term commitment to the Chinese market and its confidence in the potential of the Asian market. As the company continues to expand its business in China and the rest of Asia, Wise-integration is poised to become a leader in power electronics solutions, providing more efficient and innovative products and services to customers around the world.

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